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724 Thimble Shoals Boulevard
Newport News, VA 23606

295 McLaws Circle, Suite 3
Williamsburg, VA 23185

Privacy Policy

We take great care in protecting our customer's personal information and want you to be familiar with what we collect as well as what we do with it in order to serve you best. Please take the time to familiarize yourself with this policy, and, if for any reason you do not agree with this or any other policy of Equidata, Inc., please do not use the site. By using the site, you agree to the terms of this Policy. As required by the national Credit Reporting Agencies (CRAs), Experian, Equifax, and Trans Union, every subscriber must provide personal and credit related information to properly identify that the person making the request for credit information is the rightful owner of that information. We collect both personal and non-personal information about you. Personal information that identifies you as an individual and non-personal information is other information that does not specifically identify you, such as IP addresses, demographic information and aggregated data. This is the personal information that we may collect about you:

Information you provide when ordering credit related data through our site, such as name, address, social security number, telephone number, date of birth and email address.

  • Credit card information provided by you when enrolling in our membership program, such as card number, billing address and other information needed to complete a purchase.
  • Other information you may provide in order to login to your account in case you have forgotten your username or password. These may be things like your mother's maiden name, your elementary school or other such information that only you would know.
  • Information you provide through customer service or other correspondence and general feedback.

 

This is the non-personal information we may collect and may be gathered from server log files, catalogue of pages you visit within the site, environmental variables, cookies, pixel tags and other such technical sources for management of our site as well as information you provide: 

  • We and our service providers may collect certain environmental variables, such as computer type (Windows or Macintosh), screen resolution, OS version, Internet browser, and Internet browser version. These environmental variables are collected by most browsers, and can be used to optimize your experience on Equidata.com / .net (the "Site").
  • Your Internet Protocol (IP) address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider (ISP). This number is identified and logged automatically in our server log files whenever you visit the Site, along with the time(s) of your visit(s) and the page(s) that you visited. We use your IP address, and the IP addresses of all users, for purposes such as calculating Site usage levels, helping diagnose problems with the Site's servers, and administering the Site. Collecting IP addresses is standard practice on the Internet and is done automatically by many websites.
  • We and our service providers may also use so-called "pixel tags," "web beacons," "clear GIFs" or similar means (collectively, "Pixel Tags") in connection with some Site pages and HTML-formatted e-mail messages to, among other things, compile aggregate statistics about Site usage and response rates. A Pixel Tag is an electronic image, often a single pixel (1x1), that is ordinarily not visible to Site visitors and may be associated with Cookies on the visitors' hard drives. Pixel Tags allow us to count users who have visited certain pages of the Site, to deliver branded services, to provide online advertising, and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted e-mail messages, Pixel Tags can tell the sender whether and when the e-mail has been opened.
  • We and our service providers may use "cookies" or similar technologies on the Site. Cookies are data that a web server transfers to an individual's computer for record keeping purposes. Cookies are an industry standard used by many websites, and can facilitate your ongoing access to and use of a particular website; cookies do not cause damage to your computer systems or files. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to automatically decline cookies, or to be given the choice of declining or accepting the transfer of a particular cookie, or cookies from a particular website, to your computer.
  • We also collect non-personal information (e.g., your geographic location, etc.) when you voluntarily provide such information to us. When such information is not combined with any personal information, such information is considered to be non-personal information, as it does not personally identify you or any other user. Additionally, we may aggregate personal information in a manner such that the end-product does not personally identify you or any other user of the Site, for example, by using personal information to calculate the percentage of our users who have a particular telephone area code. Such aggregate information is considered non-personal information for purposes of this Policy.
  • Please note that if we combine any non-personal information with personal information, the combined information will be treated by us as personal information as long as it is so combined.

We may partner with other third parties to provide specific services. When a user requests particular services, we share names, or other contact information that is necessary for the third party to provide these services. These third parties are not allowed to use personally identifiable information except for the purpose of providing these services. You have the opportunity to 'opt-out' of having your information used for purposes not directly related to Equidata.com or Equidata.net.

If you wish to opt-out of these additional services, please click on the “Contact us Tab” and call the customer service number listed to opt-out.

Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law or where we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our website. 

Links. This website may contain links to other sites. Please be aware that Equidata, Inc. and its affiliates are not responsible for the privacy practices of such other sites. We encourage our members to read the privacy statements of each and every website that collects personal identifiable information. We may gather various types of nonpublic information relating to you and internet behavior for the purposes of analyzing member trends and interests. Any and all information gathered is used strictly for legitimate business purposes.

  • Information collected by third-parties. We and our business partners, such as advertisers, may use technologies, such as cookies and pixels, to collect information about users who view or interact with these advertisements and connect to other websites. This information allows us and our business partners to deliver customized advertisements and gauge their effectiveness. Please note that we do not have access to or control over third parties’ cookies used on the Site, and this policy does not govern the use of cookies by these third parties. Some of these third-party advertising companies may be advertising networks that are members of the Network Advertising Initiative (NAI) and/or participants of the Digital Advertising Alliance (DAA), which offer a single location to opt out of ad customization from their respective participating companies at:

    http://www.networkadvertising.org/managing/opt_out.asp 
    and 
    http://www.aboutads.info/choices/.

    You can also opt out of or customize Google’s use of cookies by visiting Google’s Ads Settings.
  • Other Information Sharing. We may also share personal and non-personal information with third parties in connection with a substantial corporate transaction, such as the sale of our business, a divestiture, merger, consolidation, or asset sale, or in the unlikely event of bankruptcy.

Changes to this Privacy Policy. We reserve the right to make changes to this Privacy Policy at any time. If there are material changes to this Privacy Policy or in how we will use your personal information, we will prominently post notice such changes on the Site. However, you should check this Privacy Policy each time you use the Site to ensure you are aware of any changes in our privacy practices. Our Privacy Policy will indicate the date it was last updated. Your continued use of our Site after we have posted any Privacy Policy changes indicates your agreement to the changes
unless you notify us otherwise.
Updated March 2014